What people are saying…

“I very much enjoyed the programme – I think (as we said) when women come together in safety, magic truly can happen and the group were so inspiring to me!”

“Inspirational! Information that can be dry and boring was delivered in an interesting and exciting way, I think we learned a lot of what is happening globally and how we can contribute”

“It helped me to understand exactly what I can do now to make a difference and I very much intend to get involved where it makes sense.”

Read about the programme in Travel Weekly 

See the full brochure here

What

The programme is made up of three components – You as an individual leader, You and your team, and you and the broader ecosystem. 

IN PART 1 – THE INDIVIDUAL – participants will:

• Take stock of themselves as a leader
• Reflect on their leadership journeys and how this has interacted with their personal lives 
• Explore challenges and opportunities for achieving individual leadership goals

IN PART 2  – THE TEAM – participants will:

• Discuss different leadership styles and how these interact with gender   
• Identify barriers to retaining diverse talent 
• Tackle bias and stereotypes in the workplace 

IN PART 3  – THE ECOSYSTEM – participants will:

• Learn about gender equality and diversity in the tourism private sector 
• Understand the challenges and opportunities for women in the tourism sector 
• Set out clear actions for making a difference in tourism

“I really enjoyed the journey from ‘you’ to ‘team’ to ‘community’ – it flowed well.”

Who

This Programme is for high potential women leaders in the travel, tourism and hospitality sector. Participants will have experience of managing teams and/or programmes, and be committed to making an impact in the sector through their leadership.  

It is developed and facilitated by recognised leaders in the field Alessandra Alonso MSc, MBA, FRSA (Director of Women in Travel CIC) and Dr Lucy Ferguson (Fabulous Feminists). 

“I loved the mix of wisdom and expertise, both Lucy and Alessandra were engaging with a good style. I also thought that both fostered a sense of trust, support and inclusion – with titles out the window and all working together.” 

How 

• Online preparatory session (90 minutes) – introduction to the programme, getting to know each other, review of preparatory project, approximately two weeks before in-person training 
• 3-day in-person retreat style programme, including cultural and educational programme
• Online follow-up session (90 minutes) – reflection on learnings, explore how these have been put into practice, peer exchange on remaining challenges and support needed, approximately six weeks after the in-person component